diff --git a/app/helpers/gitlab_markdown_helper.rb b/app/helpers/gitlab_markdown_helper.rb
index dd7d3272cfe..eb68607f050 100644
--- a/app/helpers/gitlab_markdown_helper.rb
+++ b/app/helpers/gitlab_markdown_helper.rb
@@ -173,6 +173,7 @@ module GitlabMarkdownHelper
   # eg. doc/api is directory and doc/README.md is file
   def local_path(path)
     return "tree" if Tree.new(@repository, current_ref, path).entries.any?
+    return "raw" if @repository.blob_at(current_ref, path).image?
     return "blob"
   end
 
diff --git a/doc/markdown/markdown.md b/doc/markdown/markdown.md
index 6b5308afc4f..bfb93a4701c 100644
--- a/doc/markdown/markdown.md
+++ b/doc/markdown/markdown.md
@@ -326,12 +326,12 @@ Some text to show that the reference links can follow later.
     Here's our logo (hover to see the title text):
 
     Inline-style: 
-    ![alt text](/assets/logo-white.png "Logo Title Text 1")
+    ![alt text](assets/logo-white.png)
 
     Reference-style: 
-    ![alt text][logo]
+    ![alt text1][logo]
 
-    [logo]: /assets/logo-white.png "Logo Title Text 2"
+    [logo]: assets/logo-white.png
 
 Here's our logo (hover to see the title text):